The popularity of the skirt has been wrapped into a broader trend being dubbed “xinzhongshi,” or “new Chinese style” — which merges all manner of contemporary design with traditional Chinese aesthetics, applied to everything from clothing to furniture.
While the idea isn’t new, and was once considered old-fashioned, the wide-ranging term is being used as a marketing tool on China’s lucrative e-commerce platforms, with retailers quick to turn Gen Z’s patriotic, and at times, nationalistic sentimen
